Critical shortage of vowels not an issue for Web 2.0 companies
March 18th, 2008
Trendy web 2.0 company BLINK was forced to change their name after an alphabet truck collided with a milk truck in the San Fernando valley. Many were killed, but the real problem came when the local news announced a critical shortage of vowels would result from the tragedy.
Honestly, though… It’s a nice site!
You can see all comments on this post, and the story from the REAL CEO here:
Ummm, BLNK.com is a site I own and run, what are you talking about in your post. Unless you just write fictional accounts I don’t understand why that made up piece includes references to my company.
JM
Sorry Jaime, I was only making a joke. I actually ended it with a compliment. Are you the CEO? Can I get a real quote from you (instead of the fictitious Ms. Hugginkiss?
If you are very passionate about this, I can remove it…
Jayson,
We actually did go back and forth on whether to name it Bl(a)nk or Bl(i)nk but in the end we went with the eye-twitch sounding one.
The shortage of available domain names is an issue, but we are thankful to Flickr for opening up the can of worms that dropping the vowels provided. We also have another product: Logg – launching soon, you can thank Kevin Rose and Digg for making that acceptable as well.
It is a real problem in branding and product launch caused by domain squatting and the glut of new products launching so we look for names that are easy(ish) to spell and short enough to remember.
JM
No need to remove the previous post I just thought it was comical, if you could update it that would be helpful though so that all those Googlers out there don’t get confused if they miss the comments.